The innovative ecological token MIAU, released by the Web3 trendy toy IP incubation platform FunPlus, will be listed on the world-leading decentralized exchange PancakeSwap on April 13 (UTC+9), opening the MIAU/USDT trading pair. As the core value carrier of the FunPlus ecosystem, MIAU (Meow Coin) deeply integrates the dual advantages of Web3 technology and trendy toy IP ecosystem; and FunPlus, as a leading Web3 trendy toy IP incubation platform in the global market, relies on its mature experience in IP operation, global user reach, and ecological building to provide solid application scenario support for MIAU. This listing on PancakeSwap, a top DEX in the BNBChain ecosystem, marks the official establishment of the bilateral channel of "trendy toy IP value + cryptocurrency circulation," and is merely the first step in its global circulation layout — as a long-term value ecological coin, MIAU will successively be listed on major centralized exchanges (CEX) worldwide, building a full-channel trading network of "DEX + CEX" to accelerate the global spread of ecological consensus.

1. Project Background: FunPlus Empowers, The Value Anchor of Web3 Trendy Toy IP Ecosystem

About FunPlus: Global Leader in Web3 Trendy Toy IP Incubation

FunPlus originated in Korea in 2025, with a core team of multidisciplinary talents in IP incubation, blockchain technology research and development, cross-industry resource integration, and global operations. With a deep understanding of the trendy toy industry and Web3 technology, they have built full-link ecological construction capabilities. Now, FunPlus focuses on the Web3 trendy toy track, with core business covering original trendy toy IP development, AI interactive technology integration, digital collectibles issuance, and metaverse scene implementation, aiming to break the traditional value boundaries of trendy toys through blockchain technology and create a full-link ecosystem of “physical trendy toys + digital assets + interactive experiences.”

Relying on the growth dividend of the trillion-yuan trendy toy market (according to Euromonitor data, the global trendy toy market size is expected to reach $48 billion in 2025, with an estimated annual compound growth rate of 18.4% from 2024 to 2030, and will exceed $104.7 billion by 2030), FunPlus innovatively combines the emotional value of trendy toy IP with the decentralized characteristics of Web3, and MIAU is the core landing vehicle of this strategy — as the only universal token in the FunPlus ecosystem, MIAU will span the entire process of trendy toy IP incubation, digital collectible trading, and metaverse interactive scenarios, achieving "IP value on-chain, user rights tokenization," allowing trendy toy enthusiasts to enjoy the emotional value of IP collection while obtaining wealth returns from ecological growth through MIAU.

2. Core Value: Double-wheel Drive of Mechanism and IP, Building a Long-term Value Ecology

The core competitiveness of MIAU stems from the dual empowerment of “FunPlus trendy toy IP ecosystem support + underlying contract mechanism assurance,” completely breaking away from the traditional model of relying on “personal consensus” or “short-term speculation” in the cryptocurrency market, while distinguishing it from token projects that solely rely on IP traffic, creating a dual-support system of “IP value + mechanism value”:

1. Triple Contract Linkage, Creating a Closed-loop Value Ecology

MIAU innovatively adopts a triple linkage structure of “deposit contract → interaction contract (i.e., core of pool linkage) → production mining contract,” where all funds flow and revenue distributions are automatically executed by smart contracts without human intervention:

・The deposit contract serves as the capital collection hub, with user participation in principal and a daily 0.3% interactive bait being directed to ensure transparent fund flow;

・The interaction contract essentially serves as the core for pool linkage, managing all rule execution functions: it splits the USDT corresponding to extracted profits into 50% for buying MIAU + 50% injected directly into the pool, simultaneously using “50% of MIAU acquired from buying + 50% of USDT injected into the pool” to build an LP liquidity pool, which directly enhances the pool's capital scale while locking in token liquidity, achieving dual empowerment of “fund injection + liquidity binding”;

・The production mining contract pays out profits in rhythm, with users receiving MIAU anchored to a gold standard value, ensuring revenue certainty. This closed-loop design keeps MIAU’s price growth continuously supported by real funds, avoiding "unanchored fictitious inflation."

2. Consensus Contract Empowerment, Sustained Strengthening of Scarcity

The consensus contract of MIAU is known as the "guardian of value," its core mechanism inheriting the deflationary logic of Bitcoin: when user profits reach 40%-50% of the principal, a 10% principal needs to be paid as bait repair costs, which is directly injected into the pool to enhance capital reserves, and an equivalent amount of MIAU automatically enters the consensus contract for long-term locking; only when the price of MIAU rises, will 10% of locked tokens be released for every doubling of the price. This "repair fund injection + token locking - price increase - percentage release" linkage design directly increases the bottom pool through fund injection while reducing market circulation, and through revenue feedback incentivizes users to hold long-term, forming a positive cycle of “funds flowing into the pool → pool enhancement → circulation scarcity → price increase → unlocking revenue,” fundamentally differentiating from traditional projects that merely "lock in without return."

3. Relative Deflationary Nature, Replicating Bitcoin's Value Path

The total issuance of MIAU is fixed at 69.69 billion tokens, with no increase mechanisms, of which 90% is gradually released through the production mining contract according to daily revenue tempos to avoid one-time dumping; combined with consensus contract locking, interaction contract (pool linkage) LP liquidity locking, and potential ecological scenario destruction (such as destroying transaction fees for trendy toy IP digital collectibles), the growth rate of MIAU's circulation continues to be lower than the growth rate of pool funds (including deposit contract injections, repair fund injections, and interaction contract split injections), forming a relatively deflationary pattern of “continuous fund inflow, strictly controlled supply.” This design of “fixed total + reduced circulation” highly aligns with the core logic of Bitcoin’s “21 million total + halving every four years,” laying a solid foundation for long-term value growth.

4. Empowering Trendy Toy IP Ecosystem, Expanding Value Application Boundaries

Based on FunPlus's Web3 trendy toy IP incubation capability, MIAU will continuously unlock diversified application scenarios, deeply binding token value with the IP ecosystem:

・Digital collectible purchases: Users can use MIAU to exchange for trendy toy digital collectibles incubated by FunPlus, including limited blind boxes and IP co-branded collectibles, enjoying collectible appreciation returns;

・Metaverse interaction: In the future, it will connect with trendy toy communities built by FunPlus, where MIAU can be used to purchase virtual scene props, participate in IP-themed activities, and unlock exclusive interactive rights;

・Ecological governance rights: Holding MIAU allows participation in voting on the direction of FunPlus trendy toy IP incubation, ecological rule revisions, and other governance processes, becoming an ecological co-builder;

・Mapping of physical rights: MIAU holders can gain priority in securing physical trendy toy purchase qualifications, tickets for offline IP events, and exchange for limited peripheral rights, achieving dual empowerment of “digital assets + physical rights.”

3. Launching on PancakeSwap: The Starting Point of Global Layout, A Dual Leap of Liquidity and Consensus

The launch of MIAU on PancakeSwap is not only an expansion of trading channels but also a comprehensive upgrade of ecological value. As a foundational work of global circulation, it will achieve three core breakthroughs:

1. Depth Leap in Liquidity, Resisting Market Volatility

PancakeSwap, as the largest DEX in terms of trading volume in the BSC ecosystem, gathers over ten million users and massive liquidity funds. After launching, MIAU will tap into its automated market maker (AMM) model, constructing sufficient liquidity pools through the MIAU/USDT trading pair, and combining with MIAU’s own “interaction contract (pool linkage) LP enhancement mechanism + repair fund injection into the pool mechanism,” will effectively resist short-term market sell pressure, ensuring steady price trends and providing users with a “zero slippage, high-security” trading experience — this also lays a solid liquidity foundation for subsequent listings on centralized exchanges.

2. Accelerated Global Consensus Penetration, Breaking Ecological Boundaries

The low gas fees and convenient trading experience of PancakeSwap make it the preferred DEX platform for global small and medium investors. The listing of MIAU will leverage this traffic advantage to quickly reach global cryptocurrency enthusiasts and trendy toy IP collectors, breaking regional and ecological limitations, driving consensus from core communities to a broader market, and injecting continuous growth momentum into the ecosystem. As industry trends indicate, quality tokens often start on DEX, accumulating community consensus before gradually listing on CEX for wider user coverage, and MIAU is steadily advancing along this mature path.

3. Compliance and Transparency Endorsement, Lowering Participation Thresholds

The core contract of MIAU has been deployed on the BSC chain, with all rules open source and verifiable. The launch on PancakeSwap will further enhance its compliance and transparency. Users can participate in trading by connecting compatible wallets like Metamask and TrustWallet to PancakeSwap with one click, without complex operations, truly achieving “one-click participation, sharing the dual dividends of Web3 trendy toy IP ecosystem and cryptocurrency.”

4. Long-term Layout: Full-channel Coverage of DEX + CEX, Constructing a Global Trading Network

As an ecological token focused on long-term value, the MIAU team explicitly states that the launch on PancakeSwap is just the first step in global circulation. Subsequent actions will be based on the principle of “compliance first, gradual progression,” moving forward with cooperation with major global centralized exchanges (CEX) to build a full-channel trading network of “DEX + CEX”:

1. Exchange Layout Logic: Compliance and Influence Coexist

The CEX layout for MIAU will prioritize platforms that “possess compliance licenses, a large user base, and abundant ecological resources,” focusing first on core cryptocurrency markets in Asia, Europe, and America. Currently, technical connections and compliance audits are underway with several leading CEX. This layout aligns highly with current industry trends — as traditional financial institutions hasten to enter the cryptocurrency space (for example, the parent company of the New York Stock Exchange ICE's strategic investment in OKX), compliance and multi-channel circulation have become core competitiveness for quality tokens.

2. Core Value of Full-channel Coverage: Empowering Users and Ecological Bidirectionally

・For users: The low-threshold trading of DEX and the high liquidity and multiple service scenarios of CEX complement each other, meeting different users' trading needs (for example, small and medium investors prefer the convenience of DEX, while institutional users lean towards the compliance and depth liquidity of CEX), while further lowering participation thresholds, enabling more global users to easily participate in the MIAU ecosystem;

・For the ecosystem: The listings on multiple exchanges will significantly enhance MIAU's market exposure and liquidity, attracting more institutional funds and ecological partners to participate, forming a positive cycle of “broadening trading channels → enhancing consensus → enriching the ecosystem → increasing value,” which is also the core growth path for long-term value ecological coins.

5. User Benefits: From Trading to Co-construction, Unlocking Multiple Value Returns

For global users, MIAU’s “DEX + CEX” full-channel layout and long-term ecological planning mean richer paths for participation and more certain opportunities for profit:

・Trading profit: With the liquidity advantages of PancakeSwap, users can flexibly buy and sell MIAU, capturing price growth dividends; subsequent CEX launches will further enhance trading convenience and liquidity;

・Ecological co-construction profit: Participating in MIAU ecosystem’s bait maintenance (capital deposit contract → interaction contract/pool), fishing tool repair (capital injected directly into the pool + token locking), can both promote the continuous enhancement of the pool and strengthen token scarcity, while earning release profits through the consensus contract after price doubling, achieving a virtuous cycle of “ecological co-builders = value beneficiaries”;

・IP appreciation profit: Holding MIAU allows priority participation in the issuance of FunPlus trendy toy IP digital collectibles, limited rights exchanges, enjoying collectible profits and premium returns from IP value growth — as the coverage of exchanges expands, the influence of the IP ecosystem will also rise, continuously enhancing the value of user rights.

6. Official Statement and Launch Details

The FunPlus team stated: “PancakeSwap is a key step in MIAU’s global layout and an important milestone for FunPlus's Web3 trendy toy ecosystem to enter the mass market. We firmly believe that the long-term value of cryptocurrency derives from the dual support of rigid mechanisms and real application scenarios. MIAU not only possesses the mechanism advantages of ‘triple contracts + relative deflation’, but also relies on FunPlus's deep accumulation in the trendy toy IP incubation field, constructing a unique model of ‘mechanism-driven value, IP-empowered ecology.’”

Regarding subsequent exchange layouts, the team remarked: “The launch on PancakeSwap is merely the starting point. We have initiated cooperation talks with multiple mainstream centralized exchanges, aiming to cover core CEX within the next 6 to 18 months, building a full-channel trading network of ‘DEX + CEX’. In the future, we will continue to incubate quality trendy toy IP, expand metaverse interactive scenarios, and make MIAU a core value hub connecting DeFi, GameFi, and the trendy toy IP ecosystem, creating sustainable value returns for global users.”

Core Launch Information

Launching platform: PancakeSwap (https://pancakeswap.finance)

Launching time: April 13, 2026, 15:00-16:00 (UTC+9)

Open trading pair: MIAU/USDT

Participation method:

Wallet connection: Use compatible wallets like Metamask, TrustWallet, switching to the BNBChain network;

Asset preparation: Reserve USDT in the wallet for trading and a small amount of BNB to pay gas fees;

Trading path: Log in to PancakeSwap, search for “MIAU” or the contract address in the Exchange section to conduct buy and sell trades.

Conclusion

In the dual trends of the cryptocurrency market transitioning from “speculation-driven” to “value-driven” and the trendy toy industry upgrading from “physical collection” to “digital empowerment,” MIAU, with the triple advantages of “FunPlus Web3 trendy toy IP ecosystem + mechanism consensus + relative deflation,” offers a new value paradigm for the industry. The launch on PancakeSwap as the starting point for global layout not only opens the initial trading channel for MIAU but also accumulates core consensus and liquidity for subsequent CEX listings; while the full-channel planning of “DEX + CEX” will further broaden user coverage and ecological influence.

With the continuous enrichment of pool funds (including deposit injections, repair injections, interaction split injections), the strengthening of circulation scarcity, the ongoing enrichment of the FunPlus trendy toy IP ecosystem, and the gradual establishment of a full-channel trading network, MIAU is expected to become a benchmark project in the cryptocurrency market driven by both mechanism and IP, delivering dual value returns that surpass traditional trendy toy collections and cryptocurrency investments — participating now is the golden starting point to grasp its long-term value growth.

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